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FMCG·The Coca-Cola Company
Getting global marketing teams to focus, decide and ship - faster.
Global Marketing teams, ~1,900 associates since 2020
Since 2020 we've partnered with TCCC's global Marketing to build agile capability, rewire portfolio prioritisation and coach teams through delivery on 100+ strategic projects.
-25%
Project delivery time
-35%
Parallel initiatives
+40%
Delivery predictability
Challenges
- Overloaded teams with no shared prioritisation
- Low transparency and silos across functions
- Long meetings, slow decisions
Our approach
- Agile Leaders Workshops to align leadership on the transformation
- Custom portfolio prioritisation framework focused on customer value
- 5 core agile practices embedded in daily project work, plus a Community of Practice
Outcomes
- 25% shorter project delivery time and 2x faster decisions
- 35% fewer parallel initiatives - "zombie projects" eliminated
- 3 functions collaborating on joint initiatives for the first time
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